|Search Engine Optimization (SEO) Information|
Optimize your Search Engine Placement Five Easy Ways
If you are like me, you created web site metatags with the help of your Web master. Maybe like me, you didn't spend time or money submitting to search engines because you weren't techie enough.
Now you can optimize your search engine placement these five easy, non-techie ways. My Web site is now # 1 in Google.com and others. If you are in the top ten listings in your category (mine was book coaching) you are in good shape. This placement has put my web site URL on 4700 other sites with a link back to mine. With targeted viral marketing my sales are 30 times what I started with each month--now over $4500.
Here's Five Ways to Get Search Engines to Boost your Ratings:
1. Makeover your signature file that goes out with every email you send. Include your fre.e report or ezine offer, your email, URL, and phone numbers plus a line with your product or service name on it. See more on this in my fre.e article "Top Ten Things to Do to Make your Signature File Sell" at www.bookcoaching.com/freearticles/article124.shtml.
2. Submit short articles to dozens of opt-in ezines who need content daily. Make a special offer in each signature file that relates to your article. Through a hyperlink, offer a free ezine with a free report by autoresponder. To get started, go to www.yahoogroups.com and subscribe to one of the opt-in ezines (no spam).
3. Rewrite your best list of key words and phrases you used for your Web site. Incorporate them into your excellent, well-edited short articles or tips. For more information go to www.goodkeywords.com or see my special fre.e report "Know Which Key Words Will Bring Targeted Visitors to your Web Site" at www.bookcoaching.com/freearticles/article-47.shtml
4. Submit to top Web sites looking for new content.. They want and need your information, because that is why people visit any site--for free information. Follow directions for each site. Many want a list of key words and a description. Others require your article by autoresponder. Four years ago, my URL was on 987 other Web sites. Today it's on 4700. Amazing viral marketing!
5. Makeover your Web home page. Place those top key words and phrases in the top half of this page and in the links you list along the bottom or side of your page. Search engines pick up these and you receive a higher placement. For instance, my top key words include: book coaching, eBook, ePublishing, self-publishing, Online promotion, Web copywriting, Free Publicity.
Yes, you can buy key words and put paid ads in Google and Overture, but when I tried that I got almost 0 results and spent a lot of money. The above ways to boost your search engine placement are totally free. It's a building process this viral marketing, but if you are willing to stay a while, you'll get money results as well as becoming well known and trusted for your product or service.
Judy Cullins ©2004 All Rights Reserved.
Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people's lives, build their credibility and clients, and make a consistent life-long income. Author of 10 eBooks including "Write your eBook Fast," "How to Market your Business on the Internet," and "Create your Web Site With Marketing Pizzazz," she offers free help through her 2 monthly ezines, "The Book Coach Says..." and "Business Tip of the Month" at http://www.bookcoaching.com/opt-in.shtml and over 155 free articles. Email her at mailto:Judy@bookcoaching.com.
7 Essential SEO techniques
1) Title Tag ? When we're talking about SEO Technique, the Title tag is one of the best and most powerful tags that you can use. Every page should have it's own title tag, each tag should include the keyword that you are targeting, along with sub-keywords associated with the main keyword that you seek to drive traffic from.
Google Bring Deskbar Search To Windows Desktop. Now Any Website Can Take Advantage Of This
Google's premier of desktop search proves that the desktop is an extremely valuable marketing real estate. Google, which holds about 75% of the Internet search market, just introduced "Deskbar" ? a small desktop application that allows users to search Google directly from their desktops. Google currently rules the Internet, but positioning themselves on the desktop gives them the power to rule not only the Internet, but also the entire personal computer.
Search Engine Optimization - Enhancing Web Site Visibility
I've had several prospects and clients say to me "I want my web site to come up on top in search engines." And some have been contacted by an SEO company asking for lots of money and claiming that they can guarantee top search engine results, which in many cases is just false promises. There is no quick and easy way to make a web site display in the top 10 on search engines. Getting a web site to come up high in search engines "naturally" can take time and effort. When I say naturally, I mean without paying to be a sponsored link. The content of the web site has to be relevant. By this, I mean the web site content should be very descriptive, and ideally unique, about your business, product or service. This way search engines can rank your site according to this detailed, descriptive and relevant content. Some reasons that a web site will rank high:
How To Syndicate Your Content
Note: In order to preserve the proper format for the HTML code snippet in this article, copy and paste the article into Notepad, then copy and paste it from Notepad into your HTML web page.
How To Indirectly Get To The Top Of Search Engines
There are millions of web sites trying to get listed in the top 20 spots of the major search engines. That amounts to a lot of competition! Even if your website can't get in the Top 20, you can use indirect ways to get it there.
Work With The Search Engines - Dont try to Outsmart the Search Engines
Contrary to the claims of high-priced SEO firms, optimizing your web site for search engines is not brain surgery. But you must first accept the fact that "spiders" - the search engine programs that read web pages - run away from non-HTML code. This is why the first thing any SEO expert does - before researching keywords or rewriting your copy - is look at your web site code.
Non-Reciprocal Link Building For Higher Search Engine Positioning
Non-Reciprocal Link Building For Higher Search Engine Positioning By Dave Davies, Beanstalk Search Engine Positioning, Inc.
Google Rankings ? Achieving a Top 10 Position in Google ? Part 2
Achieving a top ranking position in Google is every webmasters dream. Unfortunately very few ever make it high enough for it to make a big difference on their traffic volume. If you are one of the few to make it onto the Top 10 list, you have probably found out that your listing doesn't always stay on top. So, besides all the other advice online, it is also extremely important to under stand your competition, and to properly use their key words to your advantage. This article is the conclusion in a 2 part series. In part 1 we looked at how to effectively use Google rankings in helping us better understand our competitors. Part 2 will discuss how to maximize and use Google Suggest to determine the frequency of various key word searches.
Search Engines: Different Types, Different Strategies
There are four basic types of Search Engines:
SEO -- Tips to Optimize Your Webpage to Compete for a High Ranking
Search engine optimization (SEO) is very important to websites. If you rank high in search engines, your website are shown to a huge number of target users.
Search Engine Traffic: Winning With Content
Targeted traffic is the lifeblood of any online business. The best source of free-targeted traffic to your site is the search engines. To be visible at the search engines, you have to appear in the first three or so pages of the search engine result pages (SERPS). The quest for attaining high rankings at the search engines has spawned a whole industry, the search engine optimization (SEO) world.
Tools of the Trade, the SEO Must Have Utilities
Search Engine traffic accounts for nearly 80% of the Internet traffic. It is no wonder all website owners want their pages appear in the first 3 pages of the Search engine Results Pages ( SERPS). Getting there by itself is one tough job, and sustaining your place there is another day to day tussle. Unless most of the mundane tasks are automated the life of an SEO is going to be miserable. We constantly see new webmasters are clueless about the tools of the trade. Let's see a few main one's in this article.
How to Manage SEO
Whether you launch a search engine optimization program in-house or outsource the program, you should keep the following training opportunities and skill sets in mind:
Your Website Title Could Be Costing You Money
Nothing could be simpler than the title you give to your web pages right? Unfortunately, the vast majority of the websites I visit these days have absolutely terrible titles that hurt their online business. The title of your website is a very important part of getting good rankings on most of the major search engines. A good title also goes a long way towards getting your prospects to click on your listings.
Can Invisible Text in CSSs Slip Under Search Engine Radar?
I'm literally inundated with questions on the subject of invisible text & hosting so in I thought I'd debunk some myths and give you the facts straight up.
Link Popularity Explained and How To Build Links
Link popularity is the single most influential factor for determining how well a web site will perform in search engine rankings. A web site's link popularity is computed from the number and more importantly, the quality of links pointing to a web site.
Search Wars! - MSNs Opening Salvo
With all the recent publicity given to Google as the Internet's number one search service, it's hardly surprising that Microsoft has already started work on re-vamping their MSN search service. Okay, it's still powered by the Yahoo engine, but according to Microsoft it has been "cleaned up" and the new service mirrors much more the kind of "non-commercial" results which are currently displayed by Google.
Search Engine Optimization and Submission Tips
Bringing visitors to your site from the main Search engines is more of a process than one event. The first step is to make sure your webpages are'Search Engine friendly'. This process is also called 'Search Engine Optimization(SEO). You can begin by checking your keywords and making certain you have the appropriate balance in the main body of your webpage, and that these keywords are in your title as well. The title may be the most important area of your site to put your primary keywords or keyword phrases. Be sure that you do not try to target more than a few keywords or keyword phrases.
Article Marketing: Fox in the Competitor Hen House or Chicken Little?
I recently was asked by an author to remove a free content article from a client web site where we had posted it (with several others from different authors) to increase topical relevancy at a site that fit the article perfectly.
What is Search Engine Optimization?
It is no secret that search engines are the number one traffic generating method for driving visitors to the different web sites. Search engines are very useful in helping people find the relevant information they seek on the Internet. The major search engines develop and maintain their own gigantic database of web sites that can be searched by a user typing in a keyword or keyword phrase in the search box.
|home | site map|