Search Engine Optimization (SEO) Information Tony |
|
So, Where Has Your Search Engine Been Today?
Visit Google, Yahoo, MSN or one of the lesser search engines, and you get a few million results for just about any search term. Despite this impressive depth of results, most users consider only a few of the WebPages being pointed to. A lot of research indicates that most searchers exit search engine result pages to visit one of the top three results. That raises the question: What about the remaining million plus results? We Need a Search-Engine to Search Search-Engine Results! Based on the above premise, I set out on a mission to simplify search engine results. But, try as I might, I could not find an automated method to simplify search engine results. I think that is logical, otherwise these multi-billion dollar behemoths would have done so themselves. So, I thought: What is that one thing that I can do which the Googles and Yahoos of the world cannot do. And the quick answer was: I can use human / personal discretion in choosing search results. This would bypass the legion of search engine optimizers who keep building link popularity to rise up in search pages. Can Human Selected Search Results Beat Algorithm Selected Search Results? Tough to say, but you can look for yourself. Compare the Google results for Hair Removal (http://www.google.com/search?hl=en&q=Hair+Removal) and my selected results for Hair Removal (http://www.human-search-engine.com/6.html). There is some overlap, but the results that I display are a result of my personal visit to the listed pages. Conclusions As search engines become better and faster, there is a need for a human touch to search results. In this constant struggle between spammy (scammy?) search engine optimizers and search engine engineers, the searcher can be the victim. Ajeet Khurana is a search engine enthusiast and the founder of the Human Search Engine http://www.human-search-engine.com/ He is also the search engines correspondent for the AIA content network. Read some of his search engine musings at: http://search-engines.allinfoabout.com In another life, Ajeet is the Business Majors correspondent for About.com, an online publication of the New York Times Company: http://businessmajors.about.com
|
RELATED ARTICLES
Search Engine Marketing 101 For Corporate Sites When most people want to find something on the web, they use a search engine. Millions of searches are conducted every day on search engines such as: google.com, yahoo.com, msn.com and many others. Some people are looking for your website. So how do you capture people searching for what your site has to offer? Through techniques called search engine marketing (SEM). 7 Essential SEO techniques 1) Title Tag ? When we're talking about SEO Technique, the Title tag is one of the best and most powerful tags that you can use. Every page should have it's own title tag, each tag should include the keyword that you are targeting, along with sub-keywords associated with the main keyword that you seek to drive traffic from. Googles New SEO Rules Google has recently made some pretty significant changes in its ranking algorithm. The latest update, dubbed by Google forum users as "Allegra", has left some web sites in the dust and catapulted others to top positions. Major updates like this can happen a few times a year at Google, which is why picking the right search engine optimization company can be the difference between online success and failure. However, it becomes an increasingly difficult decision when SEO firms themselves are suffering from the Allegra update. Ten Critical Website and Search Engine Promotion Mistakes When it comes to promoting your website, you might think that anything you can do to get people to your website is worthwhile. However, you should think again because some shady practices will actually hurt you. Also, other SEO tactics could reduce the amount of potential visitors simply because you do not have a clear understanding of how the Internet and search engines work. Read the following tips on what not to do when promoting your website and if you are doing some of these things stop immediately and learn how to effectively promote your site. How To Find Good Keywords Good keywords are frequently searched for (high demand) but not being targeted by many other websites (low competition). There are a number of tools out there that can help you find them. Search Engine Optimization: Who Do You Trust? Internet search engines exist to organize the seemingly immeasurable amount of information available on the web. They direct people to pages that are relevant to their searches, pages that discuss the exact keywords they are looking for. For a business that receives the majority of its clientele from search engines, search engine rankings can make or break an e-commerce company. Earn with Fun by simple SEO (search engine optimization) It all happened 3 months back, I have a blog & 1 fine day i saw my blog was ranking on top 10 position for a keyword which is less targeted, but was excited to see that & planned to promote it. Now watz the catch before promoting i placed Google Ads on my page. How Search Engines Connect Sellers and Buyers Maggie knows how to find what she wants. She lets her fingers do the walking ? not in the Yellow Pages, but at Google.com. She wants to learn about bread baking, and you have just written Bread Baking Made Simple, and you sell some great baking tools. The good news is the Google and other search engines exist for one simple reason: to help Maggie find your website. Google Patent Application - User Data As Part of Ranking Process In this third article, we continue to dig into the patent application of Google regarding the method used to rank sites in search results. Interestingly, Google asserts in the application that it "might" consider user data as a factor in organizing search results. Search Engine Marketing: Are You Accidentally Hiding From Potential Customers? You may be hiding if the search engines can't 'see' all of your site's relevant content. The Changing Face of Search Engine Optimization With the ever evolving internet market for just about anything you can imagine and Google's index growing to almost 9 billion pages, and counting, there is little dispute amongst search engine optimizers that our job is getting much harder. From linking to articles, and density to ontology, our industry changes as fast as any other. The search engines, especially Google, seem to be on a daily diet of change and their algorithm seems to be growing at the rate of their index. How Do I Improve My Web Site Conversion Rate? Part 2 Question 1 Dynamic Pages Dynamic pages and the Search Engines By Clare Lawrence 10th March 2003 Clare is the CEO of Discount Domains Ltd a leading UK Domain name registration service. SEO and the Outsourcing of Inbound Link Building Search Engine Optimization nowadays has a lot to do with building inbound links to your website. Building inbound links is a cumbersome tasks and webmasters have always been looking for shortcuts to do this. Webmasters buy links (as advertising as an example) or contact other webmasters to exchange links with them. The need for inbound links has created a new business opportunity in the search engine optimization industry. The outsourcing of link building emerged from the fact that many inbound links mean a high search engine ranking and/or a high Google PageRank. The Role of the Robots.txt File to Improve Site Ranking! Not many web master take the time to use a robots.txt file for their website. For search engine spiders that use the robots.txt to see what directories to search through, the robots.txt file can be very helpful in keeping the spiders indexing your actual pages and not other information, such as looking through your stats! Ten Steps To A Well Optimized Website - Step 2: Content Creation Welcome to part two in this search engine optimization series. In part one we covered the importance and tactics for choosing the keywords and keyword phrases that will provide the highest ROI for your optimization efforts. In part two we will discuss how to properly write content for high search engine positioning. Website Submission - What You May Not Know About Search Engine Indexing Getting your website listed in the search engines is relatively easy if you submit it, but even if you don't you can still get your website indexed by the larger search engines by following a few simple tips. The reason for this is the search engines spiders search the web on a daily basis looking for new websites to index, old ones that are no longer valid, and the like. So, if you follow these simple steps, the search engines spiders will pick up your website and index it without you even having to submit it. As a matter of fact, you will generally see your website appear in the search engines faster by simply using other methods to get listed instead of submitting your URL. Follow these suggestions and the spiders will pick up your site when they are out making their rounds. How To Use Google As A Niche Website Builder The popularity of weblogs or blogs has gotten a lot of attention from the media recently. In fact, "blog" was picked as the word of the year by Merriam-Webster, a U.S. dictionary publisher. Black Hat SEO and the Sneaky Redirect Are shades of grey SEO really Black Hat SEO? Surviving the Search Wars ? Local Directories The pursuit of online information has become an increasingly dynamic and competitive marketplace during the past three years. Global heavyweights such as www.google.com, www.yahoo.com, and www.msn.com are backed by massive resources, making it nearly impossible for new companies to even attempt to compete. It would seem for new start directories it is almost impossible to aim for the "catch all" approach, as there are simply bigger companies out there with larger budgets ? who are going to dominate the market for years to come. However, there are still a number of innovative directories evolving which are capable of surviving in this ultra-competitive landscape. The key to this survival is undoubtedly focusing upon a niche and making sure your site stands out from others. |
home | site map |
© 2022 |