|Search Engine Optimization (SEO) Information Tony|
Increase Your Search Engine Ranking
There are methods to increase your search engine rankings which may seem like rocket science to you, so you have probably avoided dealing with this issue.
I did once upon a time until I realised its not so bad after all! I am here to tell you - the time has come to face your website! A high search engine ranking as you can manage for your website is essential to get any free visitors rather than burn your wallet on pay per click such as adwords for example.
At least 85% of people looking for goods and services on the Internet find websites through search engines such as Google, Yahoo, and MSN. The idea of optimizing your pages for high search engine rankings is to attract targeted customers to your site.The higher the pages come up in search engine results, the greater the traffic that is directed to your website.
That's what search engine optimization is about.
You can lose in all the technical information to figure out how to optimize your web pages. Or you can look at a few simple items on your pages, and quite likely see improved rankings quite rapidly. The first item you should examine is the title bar on your homepage.
Look at the words that appear there when you access your home page. To increase search engine rankings, the words on your homepage's title bar should include the most important keywords or phrases, one of which would include your company name.
Next, click on all your links and examine the title bars on the pages you click through. Each title bar on every single page of your site should contain the most important keywords and phrases taken from the page itself.
Avoid very long strings of keywords, keeping them to six words or less. Avoid repeating keywords more than once in the title bars, and make sure that identical words are not next to each other.
Website content has much relevance. Search engines generally list sites that contain quality content rather than amazing graphics. The text on your site must contain the most important keywords that potential customers will be typing into search engines to find your information etc such as your site.
Aim for at least 100 carefully chosen words. For ranking on search engines, this text is essential. However,the search engines must be able to read the text, meaning that the text must be in HTML and not graphic format.
To find out if your text is in HTML format, take your cursor and try to highlight a word or two. If you are able to do this, the text is HTML. If the text will not highlight, it is probably in graphic form. In this case, ask your webmaster to change the text into HTML format in order to increase your search engine rankings.
Next I need to mention something called meta tags. I never paid much attention here previously as I did not really know what they are about in web page design.It is really just simple code. Many people believe that meta tags are the key to high search engine rankings, but in reality, they only have a limited effect.
Still, it's worth adding them in the event that a search engine will use meta tags in their ranking formula.The rules always seem to change anyway! To find out if your page is set up with meta tags, you must access the code. To do this, click the "view" button on the browser menu bar, and select "source."
If there are meta tags, they appear near the top of the window. For example, a meta tag would read: meta name="keywords" content=. If you do not find code that reads like this, ask your webmaster to put them in. This may not do much for your search engine rankings, but any little boost helps.
Lastly, we come to the issue of link popularity. This is a factor that is extremely important in terms of search engine rankings. Almost all search engines use link popularity to rank your website. Link popularity is based on the quality of the sites you have linked to from your links page.
If you type in "free link popularity check" in a popular search engine, the search engine will then show you what sites are linked to your site. If there aren't many sites linked up to yours, or that the sites that are linked up have low search engine rankings, consider launching a link popularity campaign.
Contact quality sites and request that they exchange links with your site. Of course, this requires checking out the rankings of the websites you want to link up with. Linking to popular, quality sites not only boosts your search engine ranking, but it also directs more quality traffic to your website.
Only if its a relevant link will the traffic be of value.Oh.. by the way don't get upset if you get no response from a request to exchange links, its nothing personal and if you have low ranking, you need to improve it before someone might consider a link swap.
Search engine rankings are extremely important for a successful Internet marketing campaign. I have to admit to ignoring it for a long while mainly because it seemed like long and tedious work! There was a time maybe only a few years ago when you could show up in a search engine like google quite quickly like a month.
Well that day is over for many sites due in part to sheer volume of pages on the web from the very good to the very awful. Its easy to find or look for the latest SEO secrets some of which are recycled rubbish so why not, try taking some of the simple steps listed above, and see if you can't boost your rankings yourself.
This is a critical all-important factor in Internet marketing. Ok, we can't all have the number one spot but occupying the millionth listing is not so clever either.Remember, the higher your search engine ranking, the more quality visitors will be directed your way.
Sure there are probably a few good people or companies on SEO but you can start off with the tips above and apply them if you have not done so before now.
New to ecommerce and looking for a resource to help grow your online enterprise? For solid advice for digital money tips go to: http://www.Digitalmoneymakers.com
What All Top Google Websites Have in Common
While it is okay to admire and envy all those sites enjoy top ranking with leading search engines like Google, it is much more important to study these sites closely. You will definitely end up learning a lot that will prove to be very useful in helping you take your own site to the top of Google rankings. Topping the search engines will mean huge volumes of traffic on a daily basis without you having to do anything. Healthy traffic, as you know almost automatically translates itself to healthy revenue for the site. And when you consider that over 75 per cent of the traffic that finds its' way to websites comes from search engines, you quickly realize how important and crucial top rankings in search engines are to any online business.
Help Your Visitors Zero in with Site-Flavored Google search
As Google has gained in their search reputation the past few years, many webmasters have added a Google search box to their pages. This is meant to provide a quick path for visitors to continue their search, should they not find what they're looking for on the original site. To help these webmasters provide even more service to their visitors, Google is currently beta-testing a new feature called Site-Flavored Google Search.
How To Make Your Website More Successful? (Part II)
In part I of our series of how to make your website more successful we already showed you some important tricks to build a more successful website. This time we are going to expand the scope a little to further improve your website and to make it work harder for you on the Internet.
How to Boost Your Traffic and Profits with Content!
Are you aware of how vitally important and valuable CONTENT is to your online business? In fact, content can do more to build your business and profits than just about any other resource or service available.
Google: The Ultimate Web Writer?s Style Guide
Indulge me for a moment.
How To Syndicate Your Content
Note: In order to preserve the proper format for the HTML code snippet in this article, copy and paste the article into Notepad, then copy and paste it from Notepad into your HTML web page.
The Latest Craze: Local Search, 7 Steps to Being #1 in Your Local Market
Anyone would agree that it is much easier to be number 1 out of 100 or 500 then 1 Million or 200 Million. With these 7 Steps you should have no problem being number 1 in your Local Market or Markets
STOP Writing for Search Engines
Back when I was starting out with my first internet venture, I did a crazy thing. I subscribed to a Search Engine Optimization newsletter. These guys send a weekly email with their bundle of latest tips. For the first few months, I actually followed what they said. Now, I just keep my subscription to get a few laughs.
Get Listed in Google Without Submitting Your Site
With Google delivering so much traffic, it is only normal to be eager to submit your page and have it indexed as soon as possible. However, submitting your page is not your only option, and it's not the best one. If this sounds strange keep reading.
History of World / Regional Search Engines and Directories
Computers have become a way of life for people around the world. They are used to research term papers, check weather forecasts, track military progress, exchange ideas (blogs and chat) and to find the cheapest price on items etc. It is no surprise that as the computer age takes hold computer usage has increased. The number of websites that are being developed on the World Wide Web is growing at an ever increasing exponential amount. And because we live in a quick-fix society, with limited time on our hands, we need something to make surfing the web a lot easier, something that will sort out all this influx of information into a logical order.
Promoting Home Business: Tips to Increase Web Site Sales
You've selected an appropriate Online Business Opportunity. That is not ALL!
Googles Good-Writing Filter
I was recently struck by the fact that the top-ranking web pages on Google are consistently much better written than the vast majority of what one reads on the web. Yet traditional SEO wisdom has little to say about good writing. Does Google, the world's wealthiest media company, really rank web pages based primarily on arcane technical criteria such as keyword density, link text, or even PageRank?
Site Maps: A Force To Be Reckoned With
Another important component of search engine optimization is the use of site maps. If you want visitors -- and search engine spiders -- to find every page on your Web site, a site map can be your biggest ally especially if you have a lot of content on your site (and if you've been reading all the advice on our site, you should know by now that the more content you have the better your chances are for top ranking).
How to Develop a Successful ROI for Your Website
Are You Really Measuring for Return on Investment (ROI) with Search Engine Optimization?
Is Something Missing From Your Keywords Research? (Part 2)
In my previous article, I raised the issue that proper keyword research must take into account countries. The reason for that was that the demand for keywords can vary between countries. I gave examples of that fact using the Overture keyword tool.
10 Ways To Indirectly Get To The Top Of Search
There are millions of web sites trying to get listed in the top 20 spots of the major search engines. That amounts to a lot of competition! I say if you can't get listed at the top, indirectly get to the top.
Beating the New Google AdWord Rules with Blogs and RSS
When Google Adwords first came on scene, it was not immediately apparent to most people how to utilize the system to create wealth, until John Carpenter popularised it with his Google Cash system, a book he wrote some time back.
How to Create Killer Keywords to Get FREE Traffic to Your Website
When exploring good keyword choices there are several steps one must consider. The most important step is putting your self in the shoes of the type of customer you want to target. Just make a list of the keywords or phrases you think that customer would enter into a search engine or directory when searching for your company or site. A good tool is WordTracker.com which will help you brainstorm different key phrases. Ask friends and associates which words they would use to search for your site on the internet, if they were looking for a site similar to yours.
Get Traffic You Need - Make Your Links Work
So you have built a nice web site with good solid content and now want to start selling your products or services.
Internet Marketing and Search Engine Indexing.
The world of internet marketing is a highly competitive place. As a beginning internet marketer there are some basic things you should know about how search engines spider and index your web site. Unless the search engines find your web site and index it, there is no way the general public will know that it is there.
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