|Search Engine Optimization (SEO) Information Tony|
Youve Got The Power, Why Arent You Promoting It?
Like all things, theft is theft, misery loves company, negative people are everywhere, business is sometimes bad, things go up and others go down.
If those are all true then knowledge is power right? Wrong, knowledge is only power if applied. So why is it that most of us only apply "commercialized" marketing tactics and fail to utilize the little stuff that counts?
For instance, Google allows us to promote 2 url's, www.yoursite.com & http://yoursite.com
So ok. Nothing new...
Then why aren't you promoting the power Google gave to you?
See there's some of us who know that adding a link to both urls within our sites is a powerful thing. But what most of us don't know is that you can't just simply add both url's and expect good results!
You can't just want popcorn without poping the corn!
What you want to do is give 2 URL's and 2 Key Phrases. That's it, there it is! So if you promote your main page twice,
re: www.yoursite.com & http://yoursite.com
.. Then you want to give Google 2 key phrases for both urls seperately within your title tag.
Don't stop there though, try utilizing both key phrases respectively within your description tag, alt tags, H1 tags and within a portion of your text.
Here are the results of your efforts:
So the next time google searches your site, it now has more food then before and you actually didn't have to do too much. Your search terms have now doubled for 2 urls pointing to the same information.
Have fun with this and remember, search engines don't like spam tactics and neither do your visitors, so play safe and stick to the rules!
About The Author
Founder and President of Smartads.
To read more of Martin's articles and get these weekly tips,
Sign up here: http://www.smartads.info/newsletter
Search Engine Musical Chairs
News broke this week that Yahoo has purchased the Inktomi search engine for around US$235 million. This is an interesting development in the search engine industry that may impact greatly on exactly where sites get their traffic from. Another new development in the past few weeks is the change to the HotBot service but first, I'd like to look at the ramifications of the Yahoo/Inktomi deal.
Help Your Visitors Zero in with Site-Flavored Google search
As Google has gained in their search reputation the past few years, many webmasters have added a Google search box to their pages. This is meant to provide a quick path for visitors to continue their search, should they not find what they're looking for on the original site. To help these webmasters provide even more service to their visitors, Google is currently beta-testing a new feature called Site-Flavored Google Search.
Website Submission - What You May Not Know About Search Engine Indexing
Getting your website listed in the search engines is relatively easy if you submit it, but even if you don't you can still get your website indexed by the larger search engines by following a few simple tips. The reason for this is the search engines spiders search the web on a daily basis looking for new websites to index, old ones that are no longer valid, and the like. So, if you follow these simple steps, the search engines spiders will pick up your website and index it without you even having to submit it. As a matter of fact, you will generally see your website appear in the search engines faster by simply using other methods to get listed instead of submitting your URL. Follow these suggestions and the spiders will pick up your site when they are out making their rounds.
The Biggest SEO Scam of All
While there are many ethical SEO firms serving Internet users today, a few notorious practitioners also exist. One of them called me just the other day.
The (Not So) Shocking Truth About Getting A High Search Engine Ranking
I have seen my site hit #3 at Google, and some of my fellow entrepreneurs are wondering how I did it. Well, it's no big secret, and it won't cost you anything but your time. Here's what I did:
Search Engine Optimization (SEO) - Fix Your OnPage!
Search Engine Optimization (SEO) is something you should be aware of before creating a site. Make sure you've done careful researches on the best keywords to use. Using the wrong keywords would eliminate your site from search engines forever!
SEO Expert Guide - Conclusions (part 10/10)
As you have seen throughout the guide, search engine optimization (SEO) is a multi-faceted activity. Likely to be time-consuming, it is important that you spend your time wisely. By way of conclusion, therefore, I would like to (i) summarise the time/spend/effort (=cost) and value trade-off for each area I have covered, (ii) highlight from that you top five areas of focus and (iii) give you some migration tips for how to cut-over to your new, optimized site.
SEO Deadly Sins - Mistakes That Hurt Web Page Ranking
The following are a list of mistakes can ensure that your site maintains a low ranking with the search engines. Avoid at all costs.
Use Keyword Articles for Search Engine Optimization
Search engine optimization is very important for your online business if you are interested in staying in business. The reason for this is most of the time the large search engines direct traffic to your website, however your website must include what the search engine is looking for in order for your web page to be returned as a result. It might sound complicated, but it really is not because people use the search engines to search for keyword terms and then the search engines crawl the web looking for web pages containing these same keywords. The most important thing for you as an online business is to know the keywords that apply to your business and then include them on your web page through the use of keyword articles.
Adding Content To Your Site Every Day
If you have been a webmaster for more than a week, you've surely heard the saying "Content Is King". And it really is true! This article will explain why the regular addition of fresh content to your website is so crucial and explain several ways to do it easily and inexpensively (even free).
Optimizing Online Catalog Copy for the Search Engines
It only makes sense. You have an e-commerce catalog site. You want lots of visitors to come to your site and buy. The best (and most cost-effective) way to do that is with great search engine placement. However, search engines are text machines, and most catalogs don't have a lot of text, so herein lies the problem.
Yahoo!/Overture Site Match: A License To Steal
Unless you've been living in a cave somewhere, I'm sure you've heard by now, Overture now offers the Yahoo! Search Inclusion under its own branded name--Site Match.
How To Select The Right Keywords
How Do I Improve My Web Site Conversion Rate? Part 3
Google Ban - How Not To Get Banned By Google!
Given that Google now provides over 75% of all Internet search traffic, the last possible thing any site owner would want is to be banned from the Google index!
SEO and Directories
If you are a webmaster, then you've probably submitted your website to several directories, you may even run one yourself. There are thousands and thousands of directories out there on the net and they all have their advantages and disadvantages. Good webmasters need to be able to evaluate these differences to assess what directories will be worth the time, effort and money to submit to.
High Search Engine Rankings - A Long Term Strategy
The last 1.5 years have shown major changes in search engine behavior across the board. Algorithms change at random dates. Websites that ranked great in search results are suddenly completely wiped out from the search index. It becomes less and less predictable what a certain change to your website will get for results. A major change to a website or the way how it is promoted could have a major impact on search engine success for that website.
History of World / Regional Search Engines and Directories
Computers have become a way of life for people around the world. They are used to research term papers, check weather forecasts, track military progress, exchange ideas (blogs and chat) and to find the cheapest price on items etc. It is no surprise that as the computer age takes hold computer usage has increased. The number of websites that are being developed on the World Wide Web is growing at an ever increasing exponential amount. And because we live in a quick-fix society, with limited time on our hands, we need something to make surfing the web a lot easier, something that will sort out all this influx of information into a logical order.
Duplicate the Exact Steps Used to Get a Number 1 Yahoo Ranking in Less than 30 Days
If you have ever been into a McDonalds you will understood the value of the Cookie Cutter Model. Every McDonalds you go in are the Same. The Kitchen's are laid out identically, the procedures from everything to checking the toilet paper to ordering Hamburgers are all Laid out in detail. Have you ever seen a McDonalds go out of business. McDonalds is like a legal cash printing press. If you have a Good Formula you just repeat it over and over again.
Should You Be Linking for Traffic or Rankings?
Just for a change, rather than a technical article, I would like to tell you a story. To begin, imagine your website is a little country bar, now let's go back to when the internet began, and reciprocal linking was being done properly. Now just sit back and picture the following.....
|home | site map|