|Search Engine Optimization (SEO) Information Tony|
Meta Tags Help Optimize Your Web Site Rankings
Are you working on getting your web site up onto the internet?
There are a few different elements you need to think about when first putting up your new web site. Starting with the basics and building from there is the best way to go. Optimizing your web site and getting it ready for the Internet World to see is what you need to concentrate on first. Here are a few helpful hints to get you on your way to success.
When optimizing your web site and making sure it is ready for the search engines to crawl frequently, there are a few key areas that you need to pay attention to. The three main fundamentals for creating successful search engine optimization are Link popularity, Meta tag creation and optimizing your web site. We will specifically concentrate on creating meta tags to help optimize any web site.
What is a Meta Tag?
A meta tag can be found in the "html code" within a web page. Each meta tag is used by the search engines to determine what your web pages are about. The meta tag Information provides the "essential guts" of your website page. Your Web site "Title and Description" Tags are an essential part of this meta tag creation. The "Title, Description and Headline" Tags can be the first thing any web searcher will see when they do a search on the internet.
Since first impressions are everything, the importance on making "the Title, Description and Headline" meta tags readable, relevant, attractive and properly optimized are absolutely essential. The true key is not to over optimize because you are likely to be banned entirely from the search engines if you choose to do so.
What happens when the search engines crawl your web site?
Now that you have set up your meta information, the search engines will crawl your web site and use this essential information as the brochure to your web site. When a search engine crawls your site, it determines the relevance of this meta information compared to the content on your page. The keyword Frequency on your web site should appear as much as possible on a page without being considered as something that sticks out like a sore thumb. If this does occur, you may be penalized as spamming.
What is key word frequency?
Keyword Frequency describes how many times a keyword (or phrase) occurs on a page. The most simple example of keyword frequency is if your key word appeared on a web page 5 times in every 100 words viewed by an engine, then your keyword density would be 5/100 or 5%.
The real trick to ensure a good ranking on the search engines is to produce quality content-rich pages which make the keyword density climb higher. But repeating your main keyword phrases can be tricky because you must still ensure that any content on your site isn't compromised by your search engine optimization effort, so as to not confuse your reader. If you can keep a reader coming back to visit your web site, you definitely know you have accomplished this task.
In conclusion, keyword frequency should match your meta information with the content on your pages. The search engines have changed dramatically so trying to trick them by spamming with only hurt or jeapardize your web site.
Don't try to spam the engines by submitting content-low pages full of keywords. You want to attract visitors to your site because of the good content your are providing to your readers. Take the time to optimize your site correctly so that you can get the most out of your web site rankings. When you have good content on your site, you will find those search engine rankings climbing to the top.
Good luck optimizing those web pages,
Copyright © 2004 Jennifer Schilling
Jennifer Schilling publishes home business tips newsletter dedicated to supporting people like YOU! If looking for home business opportunities, the latest time saving tips and a mentor for support, come by and grab a F-R-E-E subscription today at: http://www.internet- business-success.biz Or visit her other web sites at http://www.thinkingfaster.com and http://www.internet-business-opportunities.biz for help getting started with your own home business.
How Important is PageRank, Really?
Webmasters can spend most of their waking hours doing everything they can to raise their Google PageRank. It is common knowledge that PageRank, which is largely based upon the number and quality of backlinks a webpage has, is an important factor in how well a particular webpage ranks within the Google search results. Since webmasters spend so much of their time worrying about PageRank, an important question is: how important is PageRank, really?
How to Manage SEO
Whether you launch a search engine optimization program in-house or outsource the program, you should keep the following training opportunities and skill sets in mind:
How to Improve Your Search Engine Positioning and Increase Traffic Today
Every website has times when traffic is higher than others. However, in the downtimes you need to figure out why your traffic is lower and what you can you about it. The following suggestions have been proven to increase website traffic and will be effective in getting you more customers. However, before implementing these tips into your website promotion plan make sure you have a clear understanding of how to perform them effectively because if you are not aware of how to do something right, it could possibly backfire and work against you.
You Have More Web Sites Than You Think You Have: The Importance of Deep Submission
If I ask you how many web sites do you have? You may say "One, yes it is www.mycompany.com " or "two" in case you have a second organization or company. When I first began promoting my web sites I was, like most people, only thinking in terms of one web address, the url of my main page. And I thought that this main page was a difficult one to promote because it was the index page of a magazine that covered a wide variety of fields (environment, arts, science, politics, spirituality, etc). How could I optimize a page for so many keywords, which market could I focus on?
Optimize Your Site Pt2
6: The hidden benefits to having the right links. Every site online has an index or default file as its home page file. But outside of that rule you can name the other pages whatever you like. So why not cram the names with keywords and/or keyphrases relevant to that page and your site? We've just scored again ;-)
Thanks to a unique algorithm that produces most relevant results to any given query, Google has become, indisputably, the best search engine on the Internet. On the last count, Google has indexed over 4 billion pages and tackles around 200 million searches a day! A cluster of 100 thousand servers are used to store, crunch and spew out the query results with lightning speed that you are so accustomed to see.
7 Search Engine Optimization Strategy
Search engine optimization refers to the technique of making your web pages search engine friendly so that search engines are more easy to understand and analyze your website. Consequently, your site has a better chance to gain high search engine ranking.
SEO: The Good, The Bad And The Ugly
I seem to have created quite a stir, on a particular SEO forum recently. In fact, rumor has it, at one point, my article, "Google's Trap, DMOZ's Nap, And Yahoo!'s Crap" was the hottest topic discussed on this particular forum.
Google has an Achilles Heal - Will Their Competitors Notice?
Even though Google Revenues continue to soar, the hidden problem that may stifle growth and may even allow Yahoo or MSN to overtake the paid search market in the future lies in two critical phrases: Customer Support, and Customer Training
Search Engine Traffic: Winning With Content
Targeted traffic is the lifeblood of any online business. The best source of free-targeted traffic to your site is the search engines. To be visible at the search engines, you have to appear in the first three or so pages of the search engine result pages (SERPS). The quest for attaining high rankings at the search engines has spawned a whole industry, the search engine optimization (SEO) world.
Beat Google?s Dampening Link Filter with SEO Articles
Most Search Engine Optimization (SEO) experts agree that links back to your site have a great impact on your ranking in the major search engines. Think of it like an election; your site is a candidate and every link to your site is a vote. Of course, it was never quite that simple (high ranking, relevant sites have more voting power) but now it may have gotten even more complicated.
Press Release + PRWeb = Top Google Rank... True or False?
I've always been a big time press release aficionado.
Google Traffic Report Card-Does Your Website Pass? Part 1
This is part 1 of a 7 part series that examines the 7 factors of incoming links that Google considers when choosing a spot for your website in it's SERP's.
Sales And Crawlers, Update! Update! Update!
The importance to the algorithmic web crawlers that speed throughout the web is crucial to the successful marketing campaign of your site. Your site would simply be a pretty compilation of HTML, XML, Java and the sort if search engine crawlers did not come around and look over your site. These amazing little creatures are absolutely incredible software inventions those only purpose in life is to "crawl" the web.
Search Engine Marketing 101 For Corporate Sites
When most people want to find something on the web, they use a search engine. Millions of searches are conducted every day on search engines such as: google.com, yahoo.com, msn.com and many others. Some people are looking for your website. So how do you capture people searching for what your site has to offer? Through techniques called search engine marketing (SEM).
Reality Check: A Straightforward Guide to Keywords and Search Engine Optimization (SEO)
Web site owners need to have realistic expectations when it comes to the world of keyword selection.
The Secret Benefit Of Search Engine Optimisation: Increased Usability
A higher search ranking is what many website owners dream of. What they don't realise is that by optimising their site for the search engines, if done correctly, they can also optimise it for their site visitors.
Search Engine Optimization Tips For 2005 - Part One
Anybody who has their own website or is involved in business online understands the importance of SEO or search engine optimization. Higher rankings equal more traffic. More traffic equals more potential sales. Simple, eh? Or is it?
When SEO Takes the Value out of a Website
Every webmaster would like to see his/her website to be the number 1 search result returned in search engines. A number 1 spot in Google pretty much guarantees loads of traffic to a website which can then materialize in high revenue for the website owner.
The Real Search Engine Optimization Guide
Nowadays, there is so much talk about SEO (search engine optimization) that it has become an industry of its own. Still, 90% of webmasters don`t know how to achieve high search engine positions. In this article, you`ll learn what the 90% doesn`t...
|home | site map|